These are the sources and citations used to research MKT3002. This bibliography was generated on Cite This For Me on
In-text: (Access to Nutrition Index, 2013)
Your Bibliography: Access to Nutrition Index, 2013. Company Scorecard. Mars, Incorporated. [online] Access to Nutrition Index, pp.1, 2, 3. Available at: <https://www.accesstonutrition.org/system/files_force/atni_scorecard_mars.pdf?download=1> [Accessed 29 January 2016].
In-text: (Birkinshaw and Hagström, 2000)
Your Bibliography: Birkinshaw, J. and Hagström, P., 2000. The flexible firm. Oxford: Oxford University Press.
In-text: (Capon, Farley and Hulbert, 1987)
Your Bibliography: Capon, N., Farley, J. and Hulbert, J., 1987. Corporate strategic planning. New York: Columbia University Press.
In-text: (Collis and Montgomery, 2005)
Your Bibliography: Collis, D. and Montgomery, C., 2005. Corporate strategy. Boston, Mass.: McGraw-Hill/Irwin.
In-text: (Dollinger, 2003)
Your Bibliography: Dollinger, M., 2003. Entrepreneurship. Upper Saddle River, N.J.: Prentice Hall.
In-text: (Dressler, 2004)
Your Bibliography: Dressler, S., 2004. Strategy, organization and performance management. Boca Raton, Fla.: Universal Publishers.
In-text: (Mars and Nestlé charged with price fixing, 2016)
Your Bibliography: Ethicalconsumer.org. 2016. Mars and Nestlé charged with price fixing. [online] Available at: <http://www.ethicalconsumer.org/corporatenews/storyoftheday/tabid/1598/entryid/1281/mars-and-nestle-charged-with-price-fixing.aspx> [Accessed 29 January 2016].
In-text: (Forbes Welcome, 2016)
Your Bibliography: Forbes.com. 2016. Forbes Welcome. [online] Available at: <http://www.forbes.com/companies/mars/> [Accessed 29 January 2016].
In-text: (Grant, 2014)
Your Bibliography: Grant, R., 2014. Contemporary strategic management. Milton, Qld.: John Wiley and Sons Australia.
In-text: (Harrigan and Harrigan, 2003)
Your Bibliography: Harrigan, K. and Harrigan, K., 2003. Vertical integration, outsourcing, and corporate strategy. Washington, D.C.: Beard Books.
In-text: (Hill and Jones, 2008)
Your Bibliography: Hill, C. and Jones, G., 2008. Strategic management. Boston: Houghton Mifflin.
In-text: (Hitt, 1999)
Your Bibliography: Hitt, M., 1999. Dynamic strategic resources. Chichester: Wiley.
In-text: (Names of Competitors, 2016)
Your Bibliography: Hoovers.com. 2016. Names of Competitors. [online] Available at: <http://www.hoovers.com/company-information/cs/competition.Mars_Incorporated.4c766e2dbbb595a9.html> [Accessed 29 January 2016].
In-text: (Revenue and Financial Reports, 2016)
Your Bibliography: Hoovers.com. 2016. Revenue and Financial Reports. [online] Available at: <http://www.hoovers.com/company-information/cs/revenue-financial.THE_HERSHEY_COMPANY.41159547e6950ee8.html> [Accessed 29 January 2016].
In-text: (Ireland, Hoskisson and Hitt, 2008)
Your Bibliography: Ireland, R., Hoskisson, R. and Hitt, M., 2008. Understanding business strategy. Mason, OH.: South-Western Cengage Learning.
In-text: (Jansson, 2007)
Your Bibliography: Jansson, H., 2007. International business strategy in emerging country markets. Cheltenham, UK: Edward Elgar.
In-text: (Jenster and Hussey, 2001)
Your Bibliography: Jenster, P. and Hussey, D., 2001. Company analysis. Chichester: Wiley.
In-text: (Mars Incorporated, 2011)
Your Bibliography: Mars Incorporated, 2011. Transforming your organisational learning systems and culture. [online] Mars Incorporated, pp.5, 30, 31, 32, 33, 34, 35, 42. Available at: <http://api.ning.com/files/z8lLyPd6rU977tsb4Zdt4JaKx8bBUItDSTL40YqNqaCpa1d7WqXq5ZwWu7ObW3Ewv4okz4OR37BCAGcqNPeYxVl6WT6hc4xN/120719aNickDenholmMarsUniversity.pdf> [Accessed 29 January 2016].
In-text: (Mars Incorporated, 2014)
Your Bibliography: Mars Incorporated, 2014. MARS Principles in Action. Summary 2013. [online] Mars Incorporated, pp.5, 10 - 15, 23 - 29, 30 - 33, 44 - 48. Available at: <http://www.mars.com/global/assets/doc/pia_exec_2013/Mars_PIA_Highlights_2013_EN_report.pdf> [Accessed 29 January 2016].
In-text: (Mars, 2016)
Your Bibliography: Mars, I., 2016. Mars, Incorporated: Private Company Information - Businessweek. [online] Businessweek.com. Available at: <http://www.bloomberg.com/research/stocks/private/snapshot.asp?privcapId=184468> [Accessed 29 January 2016].
In-text: (Learning and Development | Mars Principles in Action Summary, 2016)
Your Bibliography: mars.com. 2016. Learning and Development | Mars Principles in Action Summary. [online] Available at: <http://www.mars.com/global/about-mars/mars-pia/working-at-mars/learning-and-development.aspx> [Accessed 29 January 2016].
In-text: (Mars® Five Principles of Quality - Mars, Incorporated® Australia and New Zealand, 2016)
Your Bibliography: mars.com. 2016. Mars® Five Principles of Quality - Mars, Incorporated® Australia and New Zealand. [online] Available at: <http://www.mars.com/australia/en/about-mars/the-five-principles-of-mars.aspx> [Accessed 29 January 2016].
In-text: (Our Strategy and Priorities | Mars Principles in Action Summary, 2016)
Your Bibliography: mars.com. 2016. Our Strategy and Priorities | Mars Principles in Action Summary. [online] Available at: <http://www.mars.com/global/about-mars/mars-pia/our-supply-chain/our-strategy-and-priorities.aspx> [Accessed 29 January 2016].
In-text: (Sekhar, n.d.)
Your Bibliography: Sekhar, G., n.d. Business policy and strategic management. [S.l.]: I K International Publi.
In-text: (Thomson, 2013)
Your Bibliography: Thomson, B., 2013. Functional Capability and Resource Analysis. [online] Brandon Thomson, pp.4 - 12. Available at: <http://www.slideshare.net/BThomson22/lfar-on-the-vrio-analysis-model?qid=3f44ca63-fd25-40a5-a524-0618aefb0dcc&v=qf1&b=&from_search=2> [Accessed 29 January 2016].
In-text: (Zhang, 2001)
Your Bibliography: Zhang, C., 2001. Global market strategy in the confectionery industry: The case of hershey foods corporation. [online] Michigan State University, pp.10 - 20, 23 - 52. Available at: <http://ageconsearch.umn.edu/bitstream/11170/1/pb01zh01.pdf> [Accessed 29 January 2016].
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