These are the sources and citations used to research Brand Trangression and Mindset. This bibliography was generated on Cite This For Me on

  • Journal

    Cheng, S. Y., White, T. B. and Chaplin, L. N.

    The effects of self-brand connections on responses to brand failure: A new look at the consumer–brand relationship

    2012 - Journal of Consumer Psychology

    In-text: (Cheng, White and Chaplin, 2012)

    Your Bibliography: Cheng, S., White, T. and Chaplin, L., 2012. The effects of self-brand connections on responses to brand failure: A new look at the consumer–brand relationship. Journal of Consumer Psychology, 22(2), pp.280-288.

  • Journal

    Dawar, N. and Pillutla, M. M.

    Impact of Product-Harm Crises on Brand Equity: The Moderating Role of Consumer Expectations

    2000 - Journal of Marketing Research

    In-text: (Dawar and Pillutla, 2000)

    Your Bibliography: Dawar, N. and Pillutla, M., 2000. Impact of Product-Harm Crises on Brand Equity: The Moderating Role of Consumer Expectations. Journal of Marketing Research, 37(2), pp.215-226.

  • Journal

    Ehrich, K. R. and Irwin, J. R.

    Willful Ignorance in the Request for Product Attribute Information

    2005 - Journal of Marketing Research

    In-text: (Ehrich and Irwin, 2005)

    Your Bibliography: Ehrich, K. and Irwin, J., 2005. Willful Ignorance in the Request for Product Attribute Information. Journal of Marketing Research, 42(3), pp.266-277.

  • Journal

    Hainmueller, J., Hiscox, M. J. and Sequeira, S.

    Consumer Demand for the Fair Trade Label: Evidence from a Field Experiment

    2011 - SSRN Electronic Journal

    In-text: (Hainmueller, Hiscox and Sequeira, 2011)

    Your Bibliography: Hainmueller, J., Hiscox, M. and Sequeira, S., 2011. Consumer Demand for the Fair Trade Label: Evidence from a Field Experiment. SSRN Electronic Journal,.

  • Journal

    Hamilton, R., Vohs, K. D., Sellier, A. and Meyvis, T.

    Being of two minds: Switching mindsets exhausts self-regulatory resources

    2011 - Organizational Behavior and Human Decision Processes

    In-text: (Hamilton, Vohs, Sellier and Meyvis, 2011)

    Your Bibliography: Hamilton, R., Vohs, K., Sellier, A. and Meyvis, T., 2011. Being of two minds: Switching mindsets exhausts self-regulatory resources. Organizational Behavior and Human Decision Processes, 115(1), pp.13-24.

  • Journal

    Huber, F., Vogel, J. and Meyer, F.

    When brands get branded

    2009 - Marketing Theory

    In-text: (Huber, Vogel and Meyer, 2009)

    Your Bibliography: Huber, F., Vogel, J. and Meyer, F., 2009. When brands get branded. Marketing Theory, 9(1), pp.131-136.

  • Journal

    Lisjak, M., Lee, A. Y. and Gardner, W. L.

    When a Threat to the Brand Is a Threat to the Self

    2012 - Personality and Social Psychology Bulletin

    In-text: (Lisjak, Lee and Gardner, 2012)

    Your Bibliography: Lisjak, M., Lee, A. and Gardner, W., 2012. When a Threat to the Brand Is a Threat to the Self. Personality and Social Psychology Bulletin, 38(9), pp.1120-1132.

  • Journal

    Luchs, M. G., Naylor, R. W., Irwin, J. R. and Raghunathan, R.

    The Sustainability Liability: Potential Negative Effects of Ethicality on Product Preference

    2010 - Journal of Marketing

    In-text: (Luchs, Naylor, Irwin and Raghunathan, 2010)

    Your Bibliography: Luchs, M., Naylor, R., Irwin, J. and Raghunathan, R., 2010. The Sustainability Liability: Potential Negative Effects of Ethicality on Product Preference. Journal of Marketing, 74(5), pp.18-31.

  • Journal

    Paharia, N., Vohs, K. D. and Deshpandé, R.

    Sweatshop labor is wrong unless the shoes are cute: Cognition can both help and hurt moral motivated reasoning

    2013 - Organizational Behavior and Human Decision Processes

    In-text: (Paharia, Vohs and Deshpandé, 2013)

    Your Bibliography: Paharia, N., Vohs, K. and Deshpandé, R., 2013. Sweatshop labor is wrong unless the shoes are cute: Cognition can both help and hurt moral motivated reasoning. Organizational Behavior and Human Decision Processes, 121(1), pp.81-88.

  • Journal

    Song, X., Huang, F. and Li, X.

    The effect of embarrassment on preferences for brand conspicuousness: The roles of self-esteem and self-brand connection

    2017 - Journal of Consumer Psychology

    In-text: (Song, Huang and Li, 2017)

    Your Bibliography: Song, X., Huang, F. and Li, X., 2017. The effect of embarrassment on preferences for brand conspicuousness: The roles of self-esteem and self-brand connection. Journal of Consumer Psychology, 27(1), pp.69-83.

  • Journal

    Swaminathan, V., Page, K. L. and Gürhan-Canli, Z.

    “My” Brand or “Our” Brand: The Effects of Brand Relationship Dimensions and Self-Construal on Brand Evaluations

    2007 - Journal of Consumer Research

    In-text: (Swaminathan, Page and Gürhan-Canli, 2007)

    Your Bibliography: Swaminathan, V., Page, K. and Gürhan-Canli, Z., 2007. “My” Brand or “Our” Brand: The Effects of Brand Relationship Dimensions and Self-Construal on Brand Evaluations. Journal of Consumer Research, 34(2), pp.248-259.

  • Journal

    Trump, R. K.

    Connected consumers' responses to negative brand actions: The roles of transgression self-relevance and domain

    2014 - Journal of Business Research

    In-text: (Trump, 2014)

    Your Bibliography: Trump, R., 2014. Connected consumers' responses to negative brand actions: The roles of transgression self-relevance and domain. Journal of Business Research, 67(9), pp.1824-1830.

  • Book

    Vogel, D.

    The market for virtue

    2005 - Brookings Institution Press - Washington, D.C.

    In-text: (Vogel, 2005)

    Your Bibliography: Vogel, D., 2005. The market for virtue. Washington, D.C.: Brookings Institution Press.

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